To generate leads, you need a lead capture page that offers value.
Once you have that the next step is to drive traffic to the page
How to "drive traffic"?
Many use:
Facebook posts and ads
Google PPC and other digitial ads such as Adwerx
Links from your agent site to a lead capture page such as a quiz page.
Click for example
Some setup a FSBO or Expired listing landing page and use it when cold calling.
See this post: Click Here
Some use direct mail with a CTA (call-to-action) to your landing page
See this post: Click Here
Some use local marketing such as print in small local publication.
If you door knock, leave a flyer with a CTA to your landing page.
Take a look at this report below for a few tips:
See the report here: CLICK
Check out our blog for more:
https://postAprop.com/blog