Expired Listing Landing Page: Use It!
If you cold call, send direct mail, or door knock Expired Listings (and/or FSBO) then do this:
1. Create a memorable URL (domain or subdomain) such as Expired.BobRealtor.com
2. Add the Expired Or FSBO landing page to the URL
3. Customize the Home, Thank You, and Report page.
When cold calling use the landing page to save the lead. (See video above)